According to Forbes, getting up the analytics maturity curve is on 99% of organisations agendas. The benefits of doing this are clear to see from trailblazing examples being set by the Tech Giants, however, only 24% of companies report being data-driven. There are a number of reasons for this disparity, however, in this talk we will focus on:
To use an analogy, if the path to analytic maturity is a race track, not everyone can just jump straight into a McLaren and go fast. It takes a whole team of people all focused on the same objectives and desired outcomes.
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