Optimize your customer experience solutions for improved satisfaction and retention

Think Tank - 11:45 am - 12:05 pm

Customer retention is critical to surviving the downturn and emerging stronger. However, many existing customer experience (CX) solutions are not flexible enough to cope with the ever-increasing speed of market changes and customer expectations. 

During this session, Gerry Brown, Research Director at IDC, and Meg Foley, Senior Principal Marketing Leader at Red Hat will reveal how: 

• Speed and agility can be added to your CX solutions to deliver real-time responses to customer needs. 
• Unfixable CX systems quirks can be addressed to deliver incremental customer value. 
• An open approach and open source software adds value to your existing CX capabilities by providing solutions that will delight your customer.