Keynote Presentation | IS Augmented Reality Essential to a 'Fail-Fast' Methodology

IS Augmented Reality Essential to a 'Fail-Fast' Methodology

Keynote Presentation - 8:10 am - 8:40 am

No phrase carries more meaning and weight in today's digital economy than 'fail fast', the ability to pilot ideas quickly, and separate the wheat from the chaff even quicker, according to CIOs. IT blurs the line between what's real and what's computer-generated by enhancing what we see, hear, feel and smell. Both video games and cell phones are driving the development of augmented reality. Everyone from tourists, to soldiers, to someone looking for the closest subway stop can now benefit from the ability to place computer-generated graphics in their field of vision. Any organization undergoing a digital transformation owes it to themselves to investigate the applicability of Augmented Reality to their prototyping processes. How can augmented reality allowed for direct interaction within your organization?