The explosive growth of data volume and data variety that have characterized this new Big Data era are set to head in a steeper upward trajectory as enterprises collectively begin to exploit the massive data flows that are coming out of mobile devices. As the volume of mobile devices eclipses that of human beings on the planet, just imagine the data volume that can be captured when every device and every individual is streaming a constant set of contextual status information. Data growth by itself however is only a small portion of the story, as to have value this data must be analysed in essentially real-time in order to create actionable outcomes.
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